BRANDING

This session equips professionals with tools to create a powerful, authentic brand. Participants will explore key concepts like defining their value proposition, crafting a cohesive identity, leveraging storytelling, and applying strategies such as effective marketing and social media. Insights from experts provide actionable steps to build a lasting, impactful brand. Presenting Artist: Lee Elee Vue (tentative)

More about The Independent Artist

Embarking on the journey of entrepreneurship can be both exhilarating and challenging. The "Independent Artist” series is designed to guide aspiring professionals through the fundamental steps of establishing a successful business. This series will provide invaluable insights into the critical aspects of initiating a business venture, covering key elements such as invoicing for services, developing a price sheet, writing your first grant, and establishing a strong web presence. The series will also bring in established artists to share insight into their encounters with copyright law, negotiating large contracts, and managing their public presence over time. READ MORE